Nov 29 2007
straight-forward advertising
I appreciate straight-forward advertising. So many ads try to confuse me. They don’t say that drinking Captain Morgan will make me young and snide and clever, they just show a bunch of young, snide and clever people drinking it and ask if I have “A little Captain in me.”
In contrast, consider this sign which my brother brought to my attention.
I appreciate this add, because it reminds me that there is an alternative to the gospel of Christ. I want to be careful this year at Christmas. I want to celebrate in a way that makes it clear that I believe that Christ has brought “Joy to World” and not that Christies brings “Joy to the Worldly.”
I wonder though. What would that look like? If you are a part of a conversational faith community (like a small group or such group) I would challenge you to bring this up. Or maybe if you have good ideas you could share them in the comments.
How can we (meaning the whole church) break free from the consumptive visions of Christmas that have been given to us by our culture and celebrate in ways that draw people to the manger instead of driving people to the malls?
on the walk
-Ethan
